Ripple's flagship annual conference, Swell, is set for a significant evolution, promising a unified and expanded experience that underscores its growing influence in the global financial and blockchain sectors. The company has revealed plans to combine its prominent Swell event with Apex, creating a singular, more comprehensive gathering.
Swell and Apex Unite in New York
This pivotal unified event is scheduled to unfold from October 27–29 in the financial heart of New York City. The strategic decision to merge Swell and Apex aims to consolidate Ripple's major conferences, bringing together an even broader spectrum of industry leaders, policymakers, traditional finance heavyweights, and blockchain innovators into one powerful forum. This move signals Ripple's commitment to fostering deeper discussions and driving collaborative advancements within the digital asset landscape.
A Legacy of Impact and Strategic Growth
Historically, Ripple's Swell conferences have served as critical platforms for major announcements and invaluable networking, consistently hosted in prominent global financial and tech hubs such as Toronto, Singapore, Dubai, and Miami. A recent notable iteration, Swell 2025 in New York, exemplified the conference's profound impact, attracting high-profile figures like Nasdaq CEO Adena Friedman as a keynote speaker. During this landmark event, Ripple secured a monumental $500 million strategic investment round, spearheaded by institutional giants including Fortress Investment Group, Citadel Securities, Pantera Capital, and Galaxy Digital. The continued focus on New York for its unified event reinforces the city's stature as a burgeoning nexus for digital finance and highlights Ripple's strategic vision for its future growth and partnerships.
