Crypto exchange Gemini has recently stepped into the spotlight with the launch of its XRP-themed rewards card, marking a significant expansion in its product lineup. This move, teased for weeks, aims to offer users new incentives but has also ignited a lively debate within the cryptocurrency community.
Gemini's New XRP Rewards Card
On August 19th, Gemini officially released an XRP-themed rewards card, a product it had actively promoted through social media and a prominent billboard in Manhattan. This launch was preceded by teasers hinting at the "next era" of XRP rewards, building anticipation for the new offering. The initiative signifies Gemini's push to diversify its rewards programs and cater to a broader spectrum of cryptocurrency enthusiasts beyond traditional assets.
Community Reactions and Market Speculation
However, Gemini's foray into XRP rewards has not been met with universal acclaim. The announcement drew criticism from a segment of Bitcoin-focused users, who voiced strong objections to the exchange's promotion of XRP, an asset they often characterize as centralized. Simultaneously, some XRP holders have expressed skepticism regarding the potential impact of the new card, and its high-profile advertising, on the token's market price. Many questioned whether this product would provide the necessary catalyst to boost XRP, which has reportedly struggled to gain significant upward momentum recently.